SOCIAL MEDIA DIRECTOR

  • Full Time
  • Pensacola
  • Salary Guide: $20,000 - $35,000

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WHATABURGER

We are looking for a social media director with a minimum of 8 years' experience to lead the agencys social media team while working across our agency... Role: Media Director, Category: Media, Digital & Creative, Size: n/a

SOCIAL MEDIA DIRECTOR: WHATABURGER

We are looking for a social media director with a minimum of 8 years’ experience to lead the agencys social media team while working across our agency account teams to provide strategic social campaign elements for our food, restaurant, retail and CPG brands.

Position: Social Media Director
Location: Pensacola
Hours: Full Time
Salary Guide: $20,000 – $35,000
Last Updated: 21 November 2022
Job Category: Media, Digital & Creative

Media Director Role:

Determining the best media outlet mix for promotional strategies. Monitoring online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards). Regularly reporting advertising campaign results (including revenues and costs).

Other Duties:

  • Determine the best media outlet mix for promotional strategies
  • Monitor online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards)
  • Regularly report advertising campaign results (including revenues and costs)
  • Optimize advertising strategies for varying audiences and channels
  • Design and review advertising budgets in collaboration with the Marketing Director
  • Negotiate with media channels to close competitive deals
  • Prepare additional promotional projects to support new product launches
  • Create new campaigns to reach a broader audience
  • Ensure a cohesive advertising message across campaigns
  • Build long-term relationships with media influencers to promote our brand



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