SENIOR MEDIA PLANNER

  • Full Time
  • Eclectic
  • Salary Guide: $31,250 - $75,000

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PREMIER COMMUNICATIONS GROUP

Category: Media, Digital & Creative, Size: 5 TO 9

SENIOR MEDIA PLANNER: PREMIER COMMUNICATIONS GROUP

Any relevant experience and qualifications that you can bring to this role will be advantageous. PREMIER COMMUNICATIONS GROUP will provide a competitive benefits package in line with the industry, and is an equal opportunities employer. Please visit the website for further information about this role.

Position: Senior Media Planner
Location: Eclectic
Hours: Full Time
Salary Guide: $31,250 – $75,000
Last Updated: 20 June 2022
Job Category: Media, Digital & Creative

Media Planner Role:

Identifying and understanding target audiences. Determining the most effective media mix to display ads. Coordinating, monitoring and evaluating media campaigns and strategies.

Other Duties:

  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine the best media outlet mix for our campaigns
  • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
  • Allocate budgets and monitor costs
  • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
  • Evaluate the success of media strategies and campaigns



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