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CROSS MATCH TECHNOLOGIES, INC.
Category: Recruitment, Size: n/a
CROSS MATCH TECHNOLOGIES, INC. is committed to working with the best people possible and as such offers a renumeration and benefits package for Marketing Specialists commensurate with experience and qualifications. Please visit the website for further information.
Position: Field Marketing Specialist (Hid3316)
Location: Palm Beach Gardens
Hours: Full Time
Salary Guide: $25,000 – $46,250
Last Updated: 19 September 2022
Job Category: Recruitment
Marketing Specialist Role:
A Marketing Specialist, or Marketing Consultant, studies specific markets to help companies have a better understanding of their competitors and create more effective marketing campaigns. Duties include gathering competitor intelligence, analysing price information and guiding the marketing strategies of brands and companies.
- Performing local, regional and national market research to determine pricing schedules, market trends, demographic data, customer buying habits and competitor product offers
- Conducting competitor research and analyses
- Identifying ideal marketing channels for optimal customer engagement
- Developing promotional materials and marketing plans for traditional and digital advertising channels
- Guiding the marketing team with expert insights during marketing campaigns
- Collaborating with marketing and sales teams to identify more effective branding ideas and develop innovative promotional materials for optimal customer engagement
- Identifying ways for a company or brand to surpass rivals through competitor research and enhanced product development