BRAND MANAGER 360

  • Full Time
  • Pensacola
  • Salary Guide: $30,000 - $60,000

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SIHLE INSURANCE GROUP

Category: Marketing & PR, Size: 1 TO 4

BRAND MANAGER 360: SIHLE INSURANCE GROUP

If you’re a people person with the drive to deliver excellent customer service, this may be the role for you. SIHLE INSURANCE GROUP encourages applications from all backgrounds and communities and is committed to having a workforce that is made up of diverse skills, experiences and abilities. Any relevant industry experience or qualifications that you have will be considered. Please visit the website for further information about this role.

Position: Brand Manager 360
Location: Pensacola
Hours: Full Time
Salary Guide: $30,000 – $60,000
Last Updated: 19 September 2022
Job Category: Marketing & PR

Brand Manager Role:

A Brand Manager, or a Brand Marketing Manager, is responsible for building the brand and image of the organisation, its products or services. Duties include product and advertising placement, liaising with the Marketing Manager and working on retail packaging or in-store displays.

Other Duties:

  • Recommending strategies to position the brand for growth
  • Analysing brands of competitors, consumer trends and shopping behaviours
  • Designing and supervising content such as press releases, artwork, print and digital media
  • Monitoring the performance of a brand through key performance indicators (KPI)
  • Achieving profit targets, timelines and budgets
  • Organising product launches and promotional events
  • Managing Marketing Executives working for the brand
  • Assisting in the design of retail packaging and in the creation of in-store marketing displays
  • Working with advertising agencies to manage the brands marketing campaigns
  • Maintaining and growing the brands affiliations and partnerships
  • Maintaining contact with vendors and distributors to get critical input on how product design and implementation can be improved



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